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A few weeks ago the owners of Pure Pressure blankets contacted me. They were launching their new weighted blanket business, and wanted professional imagery to show off their products. It was fun working with them to create clean, light, minimalist images for their business!

Pure-Pressure-Blankets-Utah-Commercial-Photographer-Whitney-Finuf-3 Utah commercial photographer utah county product photographer


First we took images to show off their packaging. They wanted to highlight that there are two pieces included with each bag, so we took this natural shot highlighting the product.

Pure-Pressure-Blankets-Utah-Commercial-Photographer-Whitney-Finuf-3 Utah commercial photographer utah county product photographer

We captured both wide shots showing the entire product, and small details they could use as content for marketing. This cozy chair gave the perfect minimalist feel for their brand.

Pure-Pressure-Blankets-Utah-Commercial-Photographer-Whitney-Finuf-3 Utah commercial photographer utah county product photographer
Pure-Pressure-Blankets-Utah-Commercial-Photographer-Whitney-Finuf-3 Utah commercial photographer utah county product photographer

Pure-Pressure-Blankets-Utah-Commercial-Photographer-Whitney-Finuf-3 Utah commercial photographer utah county product photographer

We captured more details, highlighting the fabric of the blankets and the light cozy scene.

We also included a few lifestyle images, to show models interacting with the product – giving a personal feeling to the products.

Pure-Pressure-Blankets-Utah-Commercial-Photographer-Whitney-Finuf-3 Utah commercial photographer utah county product photographer
Pure-Pressure-Blankets-Utah-Commercial-Photographer-Whitney-Finuf-3 Utah commercial photographer utah county product photographer

These ties are used to attach the blanket to the duvet covers – an important detail for customers to know!

Pure-Pressure-Blankets-Utah-Commercial-Photographer-Whitney-Finuf-3 Utah commercial photographer utah county product photographer

We took a few shots to show how you can roll up the blankets

Pure-Pressure-Blankets-Utah-Commercial-Photographer-Whitney-Finuf-3 Utah commercial photographer utah county product photographer

And took a few more beautiful detail shots, showing different duvet colors that fit with the blankets.

Pure-Pressure-Blankets-Utah-Commercial-Photographer-Whitney-Finuf-3 Utah commercial photographer utah county product photographer

My favorite part of this shoot was the light, minimalist, clean feel. It’s always great working with small business owners to create the images they need for your brand!

If you’re interested in getting photos like this for your business, please feel free to contact me here for a free consultation!

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